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Saturday, October 10, 2026
Echouk Online

I Am the Ruler of Winter Sniffles – and I'm Able to Tell You How to Avoid One

This time last year, I ended up participating in a broadcast with three singers. There was a hip-hop artist with Ghanaian roots, a well-known pop singer, and a famous mezzo-soprano. We were in the heart of winter. Just the night prior, I’d been at an old friend’s 60th birthday, crammed into the function room of a pub in the Surrey region. The festivities were fun, yet now, simply to make conversation, I questioned how one could prevent getting a cold with many partygoers were contributing to a chorus of sniffles and coughs. On a side note, what explains the trumpet-like nose blows, while others are quieter? A topic for future discussion.

The Reaction of the Singers

Upon referencing the party, the group of artists backstage at the TV studio did two things. First, they shrunk away from me slightly. Secondly, they engaged in a feverishly enthusiastic discussion regarding ways to stay cold-free that naturally enough given their line of work was a major concern for them. I get that, yet I'm personally involved – preventing colds is crucial for me since my colds are more severe than others'. I don’t have a medical certificate to confirm this, yet I'm certain it's factual. My symptoms persist. My nose is more blocked, I have a more irritated throat, my coughs are harsher, more persistent and seem infinite. Those at home, familiar with the early throat signs which herald the coming storm, often shoo me away or clear the room themselves. Back when I presented football on ITV, my poor colleagues in the studio gallery grew attuned to the warning signs. “Headphones off!” the studio director would holler to everyone before I deafened them all, damaging their headset equipment.

Handling Stuffy Noses

When it comes to congestion, don’t start me. Aerosols, liquids, even the sharp aroma of warm spirits my mum prescribes … they provide temporary relief until they fail. It's hard to find something more pathetic as the sound of a Birmingham accent delivered with no nasal airflow. I mean, it sounds a bit nasally restricted at the best of times. On the plus side, it draws pity, though that's not necessarily beneficial. In my first year away at university, separated from family care, the cleaner in our halls of residence showed me kindness. “I’ve got just the thing for that, you dear. I'll return shortly.” She was extremely kind, with a strong Irish accent, and very insistent that I ate the uncooked, peeled onion she offered me in bed. She monitored my consumption. Goodness gracious. No improvement resulted, I’m afraid, other than causing digestive turmoil and creating bad breath.

The Singer’s Cold Avoidance Regime

Therefore, I hate colds and am convinced prevention beats cure that traditional or modern, don’t work. I paid close attention then along with the rapper and the pop star when the mezzo-soprano walked us through her cold avoidance regime. Due to upcoming holiday performances, she approached it with great diligence. She instructed us to apply hand sanitiser on the hour, every hour all winter long based on her explanation plus, extra steps were needed for social events and gatherings. Ahead of any such engagement, she suggested a few applications of a preventive product through the nasal passages – whether you felt a cold coming or not. Extreme. It appealed to me. And, listen to this, she mandated a second dose after the party with another couple of squirts of the solution.

My Experience

I was in. And I have to say I remained cold-free. There were drawbacks: the countless bottles of First Defence I bought, misplaced, repurchased, located, etc. Plus the frustrating time you realise you’ve sat on the little vessel of hand gel stored in your pocket and it’s now splurging everywhere. However, all a price worth paying. And now winter’s upon us again, I'm fully prepared with the mezzo-soprano’s recommended ordnance. I'm set for the fight.

By

Jesse Hays

A London-based writer and cultural commentator with a passion for exploring British traditions and modern urban life.

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